#1 AI-powered Anti-Counterfeiting Technology
Winner of United Nations AI Tech Award
Premium cosmetics and perfumes require expert formulation and precise manufacturing methods. Brands often spend large sums on marketing these products and making them globally accessible. But when counterfeit cosmetics draw your brand’s target demographic away, it can dent sales and blur projections.
Cosmetics brands jump through hoops to make sure the ingredients in their products are safe for their consumers. The same products, when counterfeited, are often made with substandard formulas and poor-quality ingredients, which may include harmful chemicals. By adopting anti-counterfeiting solutions for cosmetics, premium brands can play an active role in protecting the interests of their consumers and save them from using harmful substances.
Earning customer loyalty and establishing a reputation for your brand takes years, if not decades, of research, hard work, and networking. But it can all go away in the blink of an eye when counterfeiters begin circulating poor-quality cosmetics or perfumes under your brand’s logo and name.
They may use highly skilled imitations of your packaging and formulas. While a trained eye may be able to spot these tell-tale details, many customers don’t know how to detect counterfeit cosmetics. That’s why technology can be a useful tool to empower your customers. Protecting your cosmetics brand is easy with Cypheme’s anti-counterfeiting solutions.
Revenue lost to counterfeiters deprives cosmetics brands of earnings they are entitled to after years spent developing products and formulas loved by consumers. That’s why it’s so important to provide consumers with the right tools for identifying counterfeit products straight off the shelf. Cypheme’s Noise Print label does just that, and performs better than other available technologies.
Brands targeted by counterfeiters can avoid legal backlash from resellers and consumers by using anti-counterfeiting solutions to secure their cosmetics, anywhere in the world.
A Noise Print label or label is affixed to the packaging of your product, giving it a unique and impossible-to-duplicate identifier. Resellers and consumers just need to take a picture with their smartphone’s camera.
This unique solution makes anti-counterfeiting for cosmetics a more convenient and accessible option. Within seconds, the person scanning a product will be able to determine the authenticity of any product before buying it. Authentication can be done through our easily accessible Web app, which can be easily integrated with your brand’s own website.
With Cypheme, cosmetics brands can maximize their profits by directing customers towards genuine products.
It’s easier to protect millions of buyers from spending their hard-earned money on harmful counterfeit products.
For Your Customers: Cypheme allows customers to freely authenticate any product in the store, simply by taking a photo with a smartphone. It’s a reliable and responsive anti-counterfeit solution for premium cosmetics that delivers an answer within seconds.
For Customs: This also makes it easy to process your products through customs.
For Your Inspectors: Cypheme is even a valued tool for inspectors, as it is fast, reliable, and can also be deployed via secure devices, which makes it usable by third parties.
Intelligent Tracking: Cypheme allows brands to track exactly where products are being scanned in real time.
Counterfeit Detection: It’s also useful for tracking where counterfeits are surfacing and where genuine products are being sold.
Customer Insight: With Cypheme’s anti-counterfeiting solutions, cosmetics companies can get to know their customers better. Our AI-driven technology makes it possible to measure demand and keep track of repeat customers as well as new ones.
Customer Retention: Customers can sign up for services with your brand and receive information about products through a direct pipeline.
