Authentification
Allow Your Customers To Buy Products Safely
Cypheme allows anyone to verify the authenticity of your product, in seconds, by simply taking a picture of the tag with their smartphone. The process does not alter the product in any way, meaning it can be done freely, in the store, before purchase.
Facilitate Customs Clearance Of Your Products
Cypheme makes it possible to verify the authenticity of your product, in seconds, by simply taking a picture of the tag with a smartphone. If a cargo container of your products is stopped at customs for verification, it can be checked simply and quickly.
Make Your Inspectors’ Job Easier
Cypheme can easily become a new tool for your inspectors’. Thanks to its speed, simplicity and reliability, this unique solution will only enhance their efficiency. For additional security, the Cypheme system can also be deployed via secure devices and thus also used by third parties.
Geolocation
Track To Better Understand Your Market
Cypheme allows products to be located in real time when they are scanned. You will know where your customers are and where your products are sold all over the world.
Geolocate Your Products To Identify Counterfeits
Cypheme allows genuine and fake products to be located in real time when they are scanned. You will know where counterfeit products are circulating around the world.
Understand Your Distribution Channel
Cypheme technology is compatible with any traceability and internet of objects system in order to offer you a reliable tracking of each individual product.
Stay On Top Of The Product’s Lifecycle In The Second-Hand Market
The Cypheme certificate can authenticate a product during a second-hand sale. This is not only a valuable feature for this market, but it also helps you better understand this segment of your customers that is outside of your ordinary distribution channel and target it accordingly.
Marketing
Know Your Customers Better
Cypheme lets you know which individual user is scanning which one of your products. You will be able to differentiate between loyal, repeat or unique customers, as well as identify all of your resellers.
In compliance with the GDPR, users of the Cypheme service can also agree to share some data about themselves, such as age or gender, allowing you to identify your audience.
Finally, Cypheme makes it possible for your customers to sign up for a number of your services (e.g.: identifying themselves as an owner or taking part in a loyalty program). Such a feature will enable you to connect with your customers directly.
Drive Customer Loyalty
Cypheme allows you deliver any sort of information directly to your customers. This may include product information, links to your website or social media accounts, ads for other products, and special offers.
Cypheme lets you know which individual user is scanning which one of your products. You will be able to differentiate between loyal, repeat or unique customers, as well as identify all of your resellers and thus send them relevant special offers.
Cypheme will allow you to connect with your customers directly through services, offers and special programs they can sign up for directly.
Increase Brand Awareness
Cypheme allows you to deliver any sort of information directly to your customers. Each product is unique and identified as such, meaning that you can push as much information about it as you wish (e.g.: production date and location of THIS piece of jewelry, or origin of the precious stones).
You can also push more general information about the quality of the product that can be of interest to your customers (e.g.: fashion tips, care instruction etc.).
